China Broadband Inc, a provider of cable broadband services and publisher of digital and analog program guides in the Shandong Province of China, has announced that former WWE executive Shane McMahon has been appointed as the company’s new Chief Executive Officer.
Marc Urbach, President of China Broadband, added, “Mr. McMahon has been appointed Chief Executive Officer and we are honored to have one of the most seasoned veterans of PPV and premium sports entertainment in the world join the China Broadband team. His highly skilled background in marketing and promotion will be instrumental in moving us forward. In addition we look forward to working with some of the most prestigious and established media companies in China to advance the development of a sophisticated content platform. With the acquisition of Sinotop, our goal is to become the leading provider of VOD and PPV services in China.”
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