WWE renews trademark rights for "New World Order"; update on NWO
On Thursday, October 5, 2006 at 6:13 PM EST PWInsider.com is reporting that World Wrestling Entertainment recently renewed the rights for the "NWO/New World Order" trademark on Wednesday, September 27. The following is information courtesy of uspto.gov:
Word Mark NWO NEW WORLD ORDER
Goods and Services IC 025. US 022 039. G & S: Clothing, namely, hats, t-shirts, sweatshirts, sports jerseys, tank-tops, sweatpants, tops, bottoms, and shorts; headgear, namely, hats and caps; footwear. FIRST USE: 20020531. FIRST USE IN COMMERCE: 20020531
Mark Drawing Code (1) TYPED DRAWING
Design Search Code
Filing Date September 27, 2006
Current Filing Basis 1A
Original Filing Basis 1B
Registration Date September 25, 2007
Owner (REGISTRANT) WORLD WRESTLING ENTERTAINMENT INC. CORPORATION DELAWARE 1241 EAST MAIN ST STAMFORD CONNECTICUT 06902
Assignment Recorded ASSIGNMENT RECORDED
Attorney of Record Renee L. Duff
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE
It should be noted that WWE is using mentions of the NWO on television to help promote Eric Bischoff's new book "Controversy Creates Cash" and look to be banking on the name power of the New World Order to help push that and that only. As of now, although WWE sources haven't denied initial discussions, there are no plans to bring back Scott Hall or Kevin Nash to WWE to revive the NWO. Plans can always change, but as of now don't expect anything at this time.