For the month of April, WWE.com had 12.4 million unique visitors (around the same as January). In a year-over-year comparison, the website received 18.0 million unique visitors last April (mainly due to Wrestlemania taking place that month). Average orders through WWE Shop was 633 per day, down from 800 last year. DVD shipments were up to 277,000 (an increase from 162,000 last year), but again we see more Wrestlemania influence since that DVD was shipped at the end of the month.

Source: The Wrestling Observer Newsletter