Mashable.com is featuring an article on WWE revealing a “social hub” for the Summerslam PPV this Sunday in Los Angeles. The article notes the hub for the event will be based on WWE.com along with WWE using the new Google Glass for the first time. WWE star The Miz will be wearing the new Google Glass this week and ringside during the event.
WWE’s Executive VP of Digital Perkins Miller added, “Literally just six or seven years ago, this was just one three-hour event. But now we’ve seen how we can use social media as the glue that connects all of these things for our fans who can’t be in Los Angeles as well as the fans who are there. It creates a unified experience we weren’t able to have before.”
To check out the full article, click here.