Comcast exclusivity over WWE programming ends today

As reported on last week, Comcast and NBCU’s exclusivity to negotiate a new television deal with WWE comes to an end as of today (2/14). WWE will have the option to accept the new offer or open negotiations with other outlets to bid on all of their programming which includes RAW, Smackdown, Main Event, Total Divas and the possibility of the return of Saturday Morning Slam. Variety listed A&E, Disney, Viacom, 21st Century Fox and Discovery as potential broadcast partners for WWE if a new deal is not reached.

Comcast has the ability to match any outside offers keeping them in contention. WWE is expected to announce their new television deals as early as April or May. If they were to move to new networks, the programming would begin airing in early October. WWE is expected to receive the highest premium for their programming in company history.

Source: PWInsider.com

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