Release: WWE signs new rights deal in Germany and Austria

WWE issued the following press release yesterday:

WWE AND PROSIEBENSAT.1 ANNOUNCE MULTI-PLATFORM PARTNERSHIP

MUNICH, March 13, 2014 – WWE and ProSiebenSat.1 today announced an expansive multi-year rights deal to deliver WWE’s unique, family-friendly content to the German and Austrian markets through Free TV, Pay TV and SVOD. The partnership includes:

• WWE pay-per-view events on Germany’s largest online video store, www.maxdome.de, including WrestleMania 30 which will be available live to all fans for the first time on Monday, April 7 at 1:00 am and on demand.
• Monday Night Raw®, the longest-running weekly episodic program in U.S. primetime TV history, on ProSieben FUN pay TV.
• SmackDown® on ProSieben MAXX free TV every Saturday at 11:00 pm beginning April 5.
• NXT® on ProSieben FUN pay TV.

WWE combines compelling storylines with an exciting mix of in-ring action, featuring WWE Superstars John Cena®, Randy Orton®, Alberto Del Rio®, Daniel Bryan® and many more.

This year, WrestleMania 30 takes place on Sunday, April 6 at the Mercedes-Benz Superdome in New Orleans, LA and will be televised in more than 100 countries.

“This cooperation with WWE creates tremendous added value for our viewers and customers. WWE is well recognized in Germany and has a loyal and growing fan base,” said COO of ProSiebenSat.1 Digital, “We will be showcasing some of the very best programming WWE has to offer across our various platforms including SmackDown on ProSieben Maxx and the huge event WrestleMania 30 which will be available live as a pay-per-view for the first time on www.maxdome.de.”

“This new deal with ProSiebenSat.1 provides WWE fans with a great choice of platforms with massive reach to follow the storyline of WWE’s flagship programming,” said Stefan Kastenmueller, General Manager of WWE Germany. “Coupled with the increased activities from our team to bring the very best of all of our lines of business to the German market including Live Events, PPV, Consumer Products and Digital Services, we are set to solidify WWE’s footprint in Germany.”

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