WWE President Nick Khan revealed to SportsBusiness, during the 2025 IMG x RedBird Summit, that WWE will host a premium live event in Italy next year.
It was also noted the PLE will occur at the same time as WWE’s weekly television shows will become available on Netflix in Italy. At the present time, Warner Bros. Discovery has been broadcasting WWE’s weekly television shows in the country.
“Almost half of our Premium Live Events take place outside of the United States now. We believe WWE is a global property, we believe the results on these shows both in terms of attendance and viewership [locally and globally] have been significant. We have seen year-over-year increases for viewership on each one.”
Khan, also said WWE’s audience numbers on Netflix been at an “A+ thus far.”
WWE held an episode of SmackDown in Bologna, Italy back on March 21, 2025.
Source: F4WOnline