IMPACT Wrestling announced earlier today that this past Tuesday’s episode of IMPACT on AXS TV shattered viewing records for the company across digital platforms, and trended No.1 on Twitter.
According to the announcement, more than 750,000 fans tuned in to AXS TV or have logged on to official streams to witness the historic, industry-shaking episode.
We reported yesterday that on Twitch, IMPACT hit its highest peak of the night with 52,105 viewers during the segment with Kenny Omega. Prior to Omega appearing on IMPACT, the company see’s an average of roughly 3,000 viewers per week.
This past Tuesday’s episode of IMPACT had appearances by AEW World Champion Kenny Omega, AEW CEO and President Tony Khan, and AEW color commentator Tony Schiavone.
You can read the full announcement from IMPACT below:
IMPACT WRESTLING’S FLAGSHIP SHOW CAPTURES IMAGINATION OF WRESTLING WORLD
NASHVILLE, TN – (December 10, 2020) – This past Tuesday, December 8, night’s edition of IMPACT! on AXS TV shattered IMPACT Wrestling viewing records across digital platforms and trended No.1 on Twitter.
More than 750,000 fans tuned in to AXS TV or have logged on to official streams to witness the historic, industry-shaking episode.
Reigning All Elite Wrestling World Champion Kenny Omega joined IMPACT Wrestling Executive Don Callis in breaking their silence following last week’s stunning events. AEW owner Tony Khan, flanked by AEW commentator Tony Schiavone, also appeared on IMPACT Wrestling’s flagship show in a sponsored segment.
“The intrigue of what Kenny Omega and Don Callis were going to do on IMPACT! on AXS TV powered a huge night for us,” IMPACT’s Executive Vice President Scott D’Amore said.
According to Nielsen TV ratings, 244,342 tuned into the 8pm ET and 11pm ET repeat.
The usual 8pm ET live-stream on Twitch peaked at 55,396, with an average of 42,953 viewers for the two-hour show’s duration. IMPACT! was the fourth largest Twitch stream of the day. The live NFL game – which went head to head with IMPACT! – peaked at just over 30,000.
Special encore presentations on IMPACT Wrestling’s Facebook and YouTube pages added 68,918 and 268,414 viewers respectively to the television audience. The show trended in the Top 15 on YouTube and IMPACT Plus recorded record peak concurrent views.
In addition, the segment of Josh Mathews interviewing Callis and Omega already has over 197,242 views on Facebook and over 342,00 views on YouTube. On Instagram, the segment currently has 146,000 views and 219,000 views on Twitter.
D’Amore said: “It is hard to compare apples and oranges, and some digital media provide better watch-data than others, but we feel confident over 750,000 US-based fans watched the episode in the first 24hours and 1million fans have clicked on the various highlights we’ve put out on social media.”
He added: “It was a huge night for us. For me, the best takeaway is that fans who may not have seen IMPACT Wrestling before, or perhaps haven’t checked us out for a while, they all got to see what IMPACT is all about.