There was said to be lots of eyes rolling within WWE over the way John Cena mocked Michael Cole during his opening promo on Raw last week reports It is believed the promo was written by Raw lead writer Brian Gewirtz who is fully aware that Cole is looked at as a regular whipping boy for Vince McMahon. It was observed by many WWE sources as a case of Gewirtz trying to almost “buddy up” to Vince for letting the comment fly and many feeling it had no business being in the promo in the first place. It should be noted that Vince isn’t spending nearly as much time with the creative team as he had been in years past. There is said to be no real heat on John Cena over the promo, although some noted that he had enough pull to have rejected the line if he really wanted to.