WWE has announced the company has set more records for digital and social media for WrestleMania 36 week.
The announcement states that the additional records include more than 967 million video views across the company’s digital and social media platforms.
We reported yesterday WWE announced they set a new company record as WrestleMania was the most social event in their history. They had 13.8 million social media interactions across Facebook, Instagram, and Twitter.
You can read the full announcement from WWE below:
WrestleMania Sets More Records
In addition to WrestleMania becoming the most social event in WWE history, WWE set WrestleMania Week viewership records with more than 967 million video views across the company’s digital and social platforms including WWE Network, WWE.com, YouTube, Twitter, Facebook, Instagram, TikTok and Snapchat, an increase of +20 percent year-over-year.
Additionally, a record 46 million hours of content was consumed during WrestleMania Week, an increase of +28 percent year-over-year.
As previously announced, WrestleMania was the most social event in WWE history with more than 13.8 million total social media interactions on Facebook, Instagram and Twitter, +57 percent vs. last year’s WrestleMania, according to Nielsen Social.