WWE business figures for December 2011 courtesy of The Wrestling Observer Newsletter.
* WWE.com drew 11.6 million unique visitors worldwide in December (down 11% from 13.1 million in 2010).
* WWEShop.com averaged 1,903 orders per day (down 9% from 2,097 in 2010).
* 292,000 DVD units were shipped. Highest units shipped (not sold) for 2011 included Wrestlemania 27 (236,000), Best of WCW Monday Nitro (142,000), “Stone Cold” Steve Austin DVD (121,000), History of Wrestlemania (120,000), Randy Orton DVD (113,000) and DX DVD (110,000). Interesting to note that the highly anticipated Bret Hart vs. Shawn Michaels DVD was not anywhere near the top.